If you've ever wondered whether you need a trademark, a copyright, or both, you're not alone. These two terms get used interchangeably all the time — but they protect completely different things, and understanding the difference can save you time, money, and a few uncomfortable surprises down the road. What a Trademark Protects A trademark protects brand identifiers — the names, logos, slogans, and other marks that tell consumers who's behind a product or service. Think of it

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